Welcome

Hi, I’m Dana

Thanks so much for being here. I’m a Midwest girl at heart (Wisconsin forever) who moved to New York City over a decade ago to study Advertising and Marketing Communications at the Fashion Institute of Technology. What began as a school move turned into more than 14 years of calling NYC home.

Today, I’m based in Miami, splitting my time between city life and travel, which perfectly reflects the content I create.

My work sits at the intersection of fashion and travel, with a focus on elevated yet affordable style, packing essentials, and vacation outfit planning. If you’ve ever wondered what to wear on a trip or what’s actually worth packing, you’re in the right place.

After years as a New York local, I’ve created in depth NYC guides alongside travel recommendations and outfit inspiration from destinations around the world, including Italy.

I also share weekly fashion hauls, travel guides, and styling tips on YouTube, where my videos have reached over 28 million views.

PRESS

Dana Berez has been featured in The Wall Street Journal, CNN Underscored, and Apartment Therapy, and was named the 2025 LTK Travel All-Star Award winner.

  • The Best Duffel Bags, According to Frequent Fliers and Travel Pros | Wall Street Journal
  • 27 best fall fashion essentials under $100 at Nordstrom, according to fashion experts | CNN Underscored
  • The 24 best fall sweaters under $50, according to fashion experts | CNN Underscored
  • The 22 best boots for fall under $200, according to fashion experts | CNN Underscored
  • 3 Things Renters Love About Railroad-Style Apartments — And 1 Thing They Don’t | Apartment Therapy
Dana Berez Winning the LTK Con Travel Award 2025
LTK Award Ceremony 2025

My Favorite NYC Brunches

My APARTMENT TOUR

My Favorite Place to go

Where this all began

This all started in my tiny 300 square foot New York City apartment with a laptop and a big idea. Since then, this space has grown into a community of thousands of readers and viewers, with over 28 million views on YouTube.

I’m so happy you’re here.

(subscribe here) & has been watched over 9 million times on YouTube.

FAQ

Want to Work Together?

If you are a brand and are interested in partnering with me, please email [email protected]

What is your size/height?

I am 5’10 and I’m normally a size 12/14 and 31-32 in jeans. Dress sizing L, Amazon sizing L.

Where can I find your Amazon Storefront?

My Amazon Storefront features all of my Amazon fashion, home, and travel must-haves!

Do you have an LTK?

Yes, I share all my favorite finds on my LTK shop! Be sure to follow along to find more affordable midsize finds.

Fun Facts About Me

hobbies

reading

From

Milwaukee, WI

grateful for

my family

Favorite place

Italy

my weekends

BRUNCH

my sign

Libra

Privacy Policy

Click here to read the Dana Berez Privacy Policy, which includes my affiliate disclosure.